DISQUS

Newest Industry: Blog Advertising: Toward a Better Model

  • rob crumpler · 1 year ago
    Great post, Stephen. I think you're spot on that posts that inspire community discussion, and the community themselves, is the foundation for new ad models. The Web has changed, so should the ad models. The conversation format of the Web and the credible content of the social publisher are driving the way for that to happen, definitely.
  • Stephen Pierzchala · 1 year ago
    The idea for this post came to me last night. I have been exploring the different approaches to Web analytics and the analysis of blog traffic when it hit me that the current ad model didn't align with the concepts of conversation and community. Thanks for the positive feedback. Lets me know that my thinking is headed in the right direction.

    smp
  • rob crumpler · 1 year ago
    Cool, we'd love to chat with you real-time and share ideas. Please expect to hear from us...

    Rob